Just One More Thing 2025
Strategy / Branding / UX / UI / Research informed / Service design / Advertising / Copywriting
4 out of 5 young adults don’t have a will, often resulting in family disputes and heartbreak. Many believe they lack sufficient wealth or struggle to find the time to create one. However, a will is more than just wealth, it’s a meaningful way to communicate your wishes, from possessions to the care of pets.
Co-op Legal Services currently provides will writing services, but this new digital service and emotive campaign aims to increase uptake in will creation, securing the legacies of a new generation . The accessible and flexible service intends to help people express the things they need to say in their own way, to their loved ones, bringing peace of mind amidst life’s unpredictability.
Project created used Adobe Creative Cloud services, and Figma.
*Mockup components used to enhance context and communication. Component sources listed within images. This is a fictional university project and is not associated with Co-op Legal Services.